Tuesday, September 10, 2013

Photorank | How Do You Match Up as an Influencer on Instagram?




Photorank is a site developed by crowd-sourced photo-sharing start-up, Olapic. The design is simple: using an algorithm, the site measures individual photo-sharers' global online influence based on reputation. The more followers, 'likes' and comments an account has, the higher the ranking score. 

The algorithm uses three criteria to calculate rankings: 

Reach: indicated by audience responses to a user's content, including likes, re-tweets, comments and follows. This demonstrates that a user is influencing a wider public.

Activity: posting a high frequency of good quality content demonstrates a positive degree of activity on a platform. 

Quality: content should be high-quality in order to achieve a higher ranking on the site. Regular likes or re-tweets confirm that high-quality content is being posted.  

The system analyses a great deal of user-generated photos to determine user value across multiple photo-sharing platforms. These include Instagram, Flickr, Twitter, Picplz and Facebook. 


Read the full article on Mashable

No comments :

Post a Comment